

With over 20 years leading digital transformation steering growth across automotive, mobility, and connected industries, I work at the intersection of enterprise strategy, experience innovation, and emerging tech.
Having led global business units, embedded client transformations, and multi-disciplinary teams, I specialize in solving the core challenge modern organizations face: closing the gap between advanced capabilities and market adoption.
True innovation happens where digital intelligence meets the physical world. Whether navigating software-defined platforms, connected IoT ecosystems, or the practical enterprise application of AI, my focus remains constant—turning complex technology into physical-digital experiences that elevate brand value, drive commercial returns, and build long-term customer loyalty.
Core Capabilities
PeziCX grounds high-level digital intelligence and software-defined platforms in real-world commercial viability for automotive and connected enterprise verticals.
Connected Ecosystems & Mobility CX
Practical Enterprise AI Integration
Translating Capabilities to Commercial Value: Structuring business models and digital touchpoints around connected platform capabilities—focusing on customer utility and monetization rather than underlying software architecture.
Broad Mobility & IoT Strategy: Partnering with OEMs, Tier-1s, and technology providers across automotive, smart mobility, and connected hardware sectors.
Applied AI Strategy: Guiding leadership teams to identify, evaluate, and deploy practical AI solutions that drive operational efficiency and new revenue.
AI Audit & Rapid Wins: Assessing current AI tools and investments to pinpoint immediate optimization opportunities and deliver near-term ROI.
Roadmap & Product Alignment: Translating complex AI capabilities into multi-horizon product roadmaps, enhanced touchpoints, and streamlined workflows.
Mobility & Customer Research
Executive Keynotes & Alignment Workshops
User & Behavioral Insights: Grounding roadmap and product decisions in targeted qualitative research and market validation before committing heavy engineering resources.
In-Cabin & Digital Experience Validation: Evaluating digital product concepts, connected services, and ecosystem offerings against real-world customer expectations.
Inspiration & Strategy Sessions: Custom executive briefings, future-of-mobility talks, and AI opportunity workshops designed to challenge assumptions and align cross-functional leadership.
Facilitated Strategy Mapping: Hands-on sessions to help leadership teams prioritize digital initiatives and define clear go-to-market paths.
Executive Engagement
01
Strategic Advisory & Fractional Counsel
Strategy & Roadmap Assessment Briefs
Interim & Turnkey Executive Leadership
Ongoing, high-level guidance for executive teams navigating digital transformation, experience innovation, or major platform shifts.
Rapid-engagement evaluations of current AI initiatives, connected features, or digital product roadmaps with concrete optimization and prioritization recommendations.
Stepping into critical leadership gaps—as an interim digital/CX executive or program lead—to drive major initiatives, align cross-functional teams, and establish momentum.
04
05
Targeted Workshops & Keynotes
Project-Based Strategy & Execution
High-impact 1-hour executive briefings, multi-hour strategy alignment sessions, and future-of-mobility/AI keynotes for boards and leadership teams.
End-to-end strategy briefs, customer research initiatives, and product-positioning frameworks for upcoming digital, connected, or physical-digital product launches.
Let’s discuss your strategic priorities, executive workshop needs, or advisory opportunities.
